
LegacyCon™
A 2-day event for estate planning lawyers ready to take their firms — and their lives — to the next level with Laura Cowan of 2HLL
Oct 22–23, 2026 · The Don CeSar · St. Pete Beach, Florida

Collective members save 50% — use code LC2026 at checkout.
The full LegacyCon™ agenda is here.
Main event: Thursday & Friday, Oct 22–23 — just five weeks away!
- 8:00 - 9:00 amBreakfast & Headshot StudioStatular
- 9:00 - 9:30 amLegacy Refined: Navigating the New Frontier of Estate PlanningLaura Cowan, Esq.
- 9:30 - 10:15 amThe Catalyst Kickoff: Maximizing Our MastermindLaney Lyons
- 10:15 - 10:30 amCaffeine & Connections — Step up to the mic—
- 10:30 - 11:15 amThe Ethical Frontier: Guardrails & Growth in the Age of AI†Carolyn Elefant, Esq.
- 11:15 am - 12:00 pmProtecting the Brand: The Intersection of IP & Estate Planning†Sonia Lakhany, Esq.
- 12:00 - 1:00 pmBuffet Lunch, Author Signing* & Networking—
- 1:00 - 2:00 pmThe Digital Blueprint: Live AI Build SessionDaniel Pope
- 2:00 - 2:45 pmThe LinkedIn Flywheel: How to Build a Brand, Grow Your Firm, and Drive Client Acquisition on LinkedInJimmy Lai, Esq.
- 2:45 - 3:00 pmCaffeine & Connections — Step up to the mic—
- 3:00 - 4:30 pmAI Build vs. Buy RoundtableDaniel Pope and Laura Cowan
- 4:30 - 4:45 pmSponsor Appreciation Ceremony2HLL Team
- 4:45 - 5:00 pmThe Day 1 Download & Evening BlueprintLaura Cowan, Esq.
- 6:00 pmSpeaker/Sponsor Dinner at Maritana (others on own)—
- 8:00 - 9:00 amBreakfast & Headshot StudioStatular
- 9:00 - 9:45 amThe 2-Hour Exit: How to Build a Law Firm You Can Actually Leave—and Get Paid for ItVictoria Collier, Esq.
- 9:45 - 10:30 amThe Client You Didn't Know You Had: How to Spot Medicaid Risk in Your Next Consultation†Danielle Pierce, Esq.
- 10:30 - 10:45 amCaffeine & Connections — Step up to the mic—
- 10:45 am - 12:00 pmThe Dinner Download: Facilitated Peer-to-Peer RoundtablesFacilitated Discussion
- 12:00 - 1:00 pmBuffet Lunch, Author Signing* & Networking—
- 1:00 - 2:00 pmThe Workshop Winner Blueprint: Future-Proof Client AcquisitionLaura Cowan, Esq.
- 2:00 - 3:00 pmBringing It All Together: The Grand Finale & 2027 RevealLaura Cowan, Esq.
*Laura will be signing copies of her Amazon international bestselling book, Lifestyle Lawyer Revolution, at lunch both days.
Wednesday · Oct 21
Sunset Welcome & Connection Night
5:00 – 7:00 pm
Kick things off early — meet your fellow attendees and make the contacts that will follow you through the conference.
Saturday · Oct 24
Optional Small-Group AI Day
8:00 am – 3:00 pm
Just 2 spots left! Add this working AI day with Laura and Daniel Pope at checkout. Includes 10/23 dinner at Melio's Beach House.
†Laney Lyons will be leading a parallel small-group team training session during this time slot.
Legacy: Redefined
LegacyCon™ 2026 is about redefining how we practice as estate planning attorneys. It starts with letting go of what no longer works — the outdated workflows, mindsets, and playbooks holding your firm back. Then it asks you to accept what the future of estate planning is becoming, and step forward as the ones leading it: building a more profitable firm while working less, and continuing to deliver excellent value to every client you serve.
The Speakers
The room, on stage.
Laura and the 2HLL team — plus a hand-picked lineup of guest speakers.

Estate planning attorney and founder of the 2-Hour Lifestyle Lawyer program. Laura built a seven-figure practice without sacrificing her life — and now teaches thousands of lawyers to do the same through systems, marketing, and mindset.
Laura Cowan Esq.
Founder, 2HLL

Lead estate planning coach at 2HLL, KC helps attorneys master trusts, funding, and client counseling so they can deliver exceptional plans with confidence and efficiency.
KC Mangus Esq.
Lead Estate Planning Coach, 2HLL

Lead implementation coach at 2HLL, Laney turns strategy into action — guiding law firm owners through the systems, team, and operations work that makes growth actually stick.
Laney Lyons
Lead Implementation Coach, 2HLL

Founder of Quid Pro Quo, Victoria built and sold her own seven-figure estate planning and elder law firm, and now coaches lawyers on building valuable, sellable practices.
Victoria Collier Esq.
Quid Pro Quo

Founder of MyShingle.com, the longest-running blog for solo and small firm lawyers. Carolyn is a practicing energy and regulatory attorney, author, and nationally recognized advocate for solo practice innovation.
Carolyn Elefant Esq.
MyShingle · Solo Attorney Advocate

Founder of Lai + Turner Law PLLC, Jimmy brings his perspective to the LegacyCon stage with "The LinkedIn Flywheel: How to Build a Brand, Grow Your Firm, and Drive Client Acquisition on LinkedIn."
Jimmy Lai Esq.
Lai + Turner Law PLLC

Trademark attorney and founder of 2 Weeks to Trademarks and 4L Education. Sonia teaches lawyers how to add profitable trademark practices to their firms — and how to build brands of their own.
Sonia Lakhany Esq.
2 Weeks to Trademarks · 4L Education

Founder of Pierce Legal Group, a virtual estate planning firm serving families across multiple states. Danielle is a leader in modern, client-centered estate planning and firm growth.
Danielle Pierce Esq.
Pierce Legal Group

Founder of Be Known LLC, Daniel helps professionals get known online through AI-powered content and digital strategy. He leads the AI Day workshop — a hands-on build session for your firm's digital presence.
Daniel Pope
Be Known LLC · AI Day

Optional Add-On · Sat Oct 24
Stay one more day. Leave with the playbook.
The Small-Group AI Day isn't another "AI overview." It's a hands-on working day with Laura and Daniel Pope (of Be Known, LLC - our trusted marketing, automation & AI partner) — the step-by-step playbook for using ChatGPT, Claude, and the AI stack to actually grow your firm.
- → Create and run ads for your law firm from start to finish.
- → Generate marketing campaigns, ad copy, and funnels with AI.
- → Build systems you'll actually implement when you get home.

Hotel Room Block
Stay where it all happens
$299 / night
Our LegacyCon™ rate at The Don CeSar. Limited rooms — and the event is right around the corner, so book early.
Reserve your room →
Your Host
Hosted by
Laura Cowan, Esq.
Laura Cowan, Esq. is a nationally recognized estate planning attorney and the founder of 2-Hour Lifestyle Lawyer™ — the training platform that has helped more than 650+ estate planning attorneys across 35+ states build modern, virtual practices that put families and freedom first.
Laura opened the Law Office of Laura Cowan in 2016 and launched 2HLL in 2022. She is a graduate of the University of Minnesota Law School and holds an undergraduate degree in accounting from Iowa State University. Before building her own firm, she worked as a CPA at Ernst & Young and on Wall Street at Goldman Sachs.
LegacyCon™ is the room she's been building toward for years — and she can't wait to see you there.
FAQ
Questions, answered.
"A rising tide
lifts all ships."
— LAURA COWAN, ESQ.







